"Having just completed a tremendously successful dealer meeting, where we identified key strategies for our 2008 offerings, we believe the addition of a Sea Tow membership with every boat sold will be an excellent fit for our new and existing product lines," Neal Hart, Triton's marketing manager, said in a statement.
Members are automatically enrolled in the program upon delivery of their new boat. Membership includes towing, jump starts, fuel drops, covered ungroundings, prop disentanglements, navigational assistance and more. Professional marine assistance is available 24 hours a day, seven days a week.
Other manufacturers that participate in the Sea Care program include Grady-White, Edgewater, Scout and Carolina Classic.