Following its initial announcement of the Company’s partnership with country music star, Rodney Atkins, Lowe® Boats, a leading manufacturer of high-quality, full-featured aluminum boats, today announced the official tour dates for the exclusive “Summer of Lowe” concert series. The nationwide concert series will highlight Lowe’s bold new designs featuring exclusive, on-the-water concerts with Atkins.
Delivering a unique, on-the-water concert experience, attendees are encouraged to join the festivities by boat as Atkins performs a 30-minute acoustic concert onboard an all-new Lowe SS pontoon. For fans unable to attend a live event, Lowe will host two Summer of Lowe watch parties on Facebook Live offering pre-recorded content from Atkins and Lowe, including an exclusive look behind the scenes.
Tour dates are as follows:
- Monday, May 30, Summer of Lowe Memorial Day Kick-off Watch Party
- Wednesday, June 8, Summer of Lowe live from Lenoir City Park in Knoxville, Tennessee
- Thursday, June 23, Summer of Lowe live from Summerfest in Milwaukee, Wisconsin
- Tuesday, July 19, Summer of Lowe live from the home of Lowe at the Lake of the Ozarks, Missouri
- Monday, September 5, Summer of Lowe Labor Day Grand Finale Watch Party
- Friday, October 7 Summer of Lowe live from Florabama in Orange Beach, Alabama
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“With our tour dates and locations confirmed, we’re more excited than ever to kick off our Summer of Lowe with Rodney Atkins,” said BreAnna Ahrenholz, Senior Brand Manager, Lowe Boats. “We look forward to hosting everyone with a passion for boating and great music on the water this summer as we make our way across the country.”
Additionally, Atkins isn’t just performing from the back of a new Lowe pontoon, he and his family are going to be spending many hours on their new pontoon this summer, as they recently became owners of a full-featured, Lowe SS pontoon, the newly introduced series by Lowe Boats. The Lowe SS pontoon series features bold new designs with 16 different length and floorplan options to choose from giving customers the opportunity to customize the model to fit their unique on-water needs. The series includes Walkthrough, Conversion, Dual-Helm Conversion or L-Shape lounge layouts, each at various lengths ranging from 17-feet to 27-feet providing ample space and storage to enjoy a full day on the water with friends and family. The SS pontoon series is powered by a 25HP - 300HP Mercury Marine outboard engine providing award-winning performance and reliability.
For the latest updates on the Summer of Lowe concert series and watch parties, visit www.loweboats.com/summer-of-lowe.html. To learn more about Lowe’s full line of aluminum boats, visit loweboats.com.
